The Grenada Board of Tourism now has representation in France.

During the just concluded World Travel Market in the United Kingdom, formal authorization was given for the establishment of a relationship involving Mr. Hervé DUXIN of DUXIN Marketing and the Grenada Board of Tourism.

Collaboration will involve efforts to increase the level of visitor arrivals to Grenada from France.

DUX-IN Marketing brings to the relationship 10 years of experience in the travel industry that includes representation, strong travel trade and media interaction, as well as expertise in the French market.

With this recent agreement, DUX-IN Marketing provides representation service to Grenada regarding trade relationship, public relations and media strategies, along with consumer reach.

According to the Caribbean Tourism Organization (CTO), France has great potential for long haul travelers because it is the 5th largest outbound economy in the world and the 2nd largest European market for long haul travellers. The Caribbean is also among the top ten destinations for French travellers

The Grenada Board of Tourism is confident that the establishment of this office in France will result in significant growth in the number of tourists travelling to Grenada from that source market.